Story of Comme des Garcons PLAY and Rei Kawakubo’s Vision
Rei Kawakubo is the fashion designer to shapes the fashion industry in her own vision with her creative mind. In its Paris debut in 1981, she challenged the fashion and gave another way to fashion, creative, bold, and good-looking designs. Also, it’s own Comme des Garçons, the famous brand launched in the 1969s by Rei Kawakubo, breaking the rules of fashion with a new hype.
Journry of Rei kawakubo
Rei Kawakubo was born in Tokyo on October 11, 1942. She is not like a normal children, she has a better creative mind, she didn’t follow the traditional fashion styles. She studies literature and fine arts, which increases her interest and also increases her thoughts about designs. This totally changed its vision about design.
In 1967, she traveled to New York and worked as a freelance stylist. Soon she starts creating clothes that show their true vision for style. In the 1969s, she finally launched the Comme des Garçons, a French name meaning like boys. It was not just a title of a brand, it’s challenging the old mindset of people about gender, femininity, and identity, the main idea behind this brand.
Shaping the thoungts into clothes
Comme des Garçons is always different from others and does not follow the traditional fashion trends. Instead, it’s creative, bold, and unmatchable styles that have their own hype. In no time, it turns into a big fashion house with many small labels. These include Comme des Garçons SHIRT, Homme, BLACK, and the popular PLAY line. Each piece is different from the other, having its own bold look and identity, but all this shows the vision of Rei Kawakubo to make fashion in a new and unexpected way.
Comme Des Garçons PLAY line has its own unique identity. Launched in 2002, it was first described as a sign, a feeling, a symbol. This show is by the famous heart-shaped logo with two eyes, which is the most famous and loved design.
PLAY focuses on simple and unique pieces—like t-shirts, hoodies, and cardigans—but makes it more attractive with the heart logo. With the time changes, this logo has appeared in many versions: big or small, front or back, in different colors like red, green, and black. It even found a place on the legendary Converse Chuck Taylor 70 sneakers, making the PLAY line a global favorite.
Where Did the Iconic PLAY Heart Logo Come From?
This heart-shaped logo with two eyes has been designed by the Polish artist Filip Pagowski in the 1999s. Filip Pagowski is a collaborator and friend of Rei Kawakubo. It looks simple, just a heart, but Rei Kawakubo understands this logo and works on it and makes it a brand identity.
When PLAY launches the heart-shaped logo with eyes, it’s unique identity. The minimalist, simple heart shows love, fun, and the lighter side of Comme des Garçons, very different from high-end fashion, but still challenging them. In new editions, heart changes in many colors and designs.
Cdg Collabs With Other Brand
CDG has its own vibe, but some fashion lovers want two things at a time that Comme des Garçons has. But when it comes to another brand so every brand wants its name associated with this unique brand. The famous brands like Nike, Converse, Stussy, Chrome Hearts, and so on have their early collabs with CDG. Some Collb Names are Comme des Garçons x Stussy, Comme Des Garçons x Converse, CDG x Chrome hearts, and the USA’s most favourite shoes brand Nike, with CDG x Nike Collab that have their own hype.
Where can you find Rei Kawakubo’s design?
You can find the real Comme Des Garçons pieces like hoodie, shirts, Homme, and Converse, the official Comme Des Garçons in the USA, and also sells their products worldwide with fast and free shipping. ( comme-des-garcons.us ) Its products are highly recommended due to their fabric quality and affordable prices.
You can also read about other Comme des Garcons and more check the link below